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RAL BOOKS

With its books THE COLOR DICTIONARY, COLOURS FOR MIND, BODY & SOUL, COLOUR MASTER, and COLORS FOR HOTELS, RAL provides indispensable planning tools for design projects, as well as inspiration, insights, and trend guidance for the world of color.

All color design books have been published in bilingual editions — in German/English, and in some cases additionally in Chinese/English. COLOUR MASTER is coded using RAL EFFECT colors, while the other books use the colors of the RAL DESIGN System.

The RAL BOOKS offer inspiration and creative guidance for architects, interior designers, designers, and other creative professionals. Expressive collages illustrate the impact of color, while numerous practical examples demonstrate color application within interior spaces. Some editions are also available together with a corresponding color fan deck.

The author of these books, Professor Axel Venn, is internationally recognized as a consultant for color, trends, and aesthetics.


COLOURS FOR MIND, BODY & SOUL - BUNDLE

DESCRIPTION

COLORS FOR BODY, MIND AND SOUL (book + color fan) – inspiration for design practice

Book on color psychology

Color fan accompanying the RAL book

Hardcover edition. Adjectives derived from and for well-being, health, and relaxation. Coded within the RAL DESIGN SYSTEM. Scientifically researched. 320 pages filled with examples and inspiration. 760 color illustrations with design templates. Practical design examples. Bilingual: German/English. Author: Professor Axel Venn. Publisher: RAL gGmbH; published by Christian-Verlag. RAL edition ISBN: 978-3-95961-227-2.
The most essential color tones associated with well-being, health, and relaxation are collected in this fan deck. In particular, it is the more intense shades that are perceived as activating and energizing. The 120 colors, also represented as removable color chips, are the result of a scientific study translated into the color language of the RAL DESIGN SYSTEM. Prof. Axel Venn, author of “Colors for Body, Mind & Soul”. Fan size: 8.7 x 19.7 cm. Semi-matte finish.
SKU D-BDL-KGS-1
price excl. tax
32,71 €
price incl. tax
35,00 €

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COLOURS FOR MIND, BODY & SOUL - BOOK

DESCRIPTION

COLORS FOR BODY, MIND AND SOUL – color psychology in practice

 

Hardcover edition

Adjectives derived from and for well-being, health, and relaxation

Coded within the RAL DESIGN SYSTEM

Scientifically researched

320 pages filled with examples and inspiration

760 color illustrations with design templates

Practical examples for design work

Bilingual: German/English

Author: Professor Axel Venn

Publisher: RAL gGmbH; published by Christian-Verlag

RAL edition ISBN: 978-3-95961-227-2

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SKU D-B-KGS-1
price excl. tax
28,04 €
price incl. tax
30,00 €

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COLOUR MASTER - BOOK

DESCRIPTION

COLOUR MASTER book – The design book for creatives

 

“COLOUR MASTER” contains a complete overview on 328 pages of various materials used in color design, such as wallpapers, textiles, wood, and construction materials. Designers, architects, artists, and other creatives can draw inspiration using a dozen different color templates as well as various shapes and patterns. Each page of the book represents an independent creative field for experimentation. All color representations are coded according to the 490 RAL EFFECT colors. With “COLOUR MASTER,” author Professor Axel Venn, an internationally recognized color researcher and trend consultant, has created another work on the use of color following “COLORS OF HEALTH” and “COLOR DICTIONARY.” The fan deck shows all 490 RAL EFFECT colors – 420 solid colors and 70 metallic colors. Each page shows the metallic shade that harmonizes with the six solid colors. The solid colors are based on water-soluble coatings, while the metallic colors are based on acrylic coatings.
SKU EF-B-CM-1
price excl. tax
15,00 €
price incl. tax
16,05 €

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THE COLOUR DICTIONARY

DESCRIPTION

THE COLOR DICTIONARY – The chromaticity of words

  • 360 adjectives expressed in color compositions
  • Represented in shades of the RAL DESIGN system
  • Based on a scientific study
  • The standard reference work for advertising, interior architecture, design, and education
  • Bilingual: German/English
  • 864 pages, approx. 20,000 color illustrations
  • Format: 24 x 26 cm, hardcover
  • Includes a large overview poster
  • Authors: Professor Axel Venn and Janina Venn-Rosky

 

 

Which colors do people associate with “exotic,” how does “glamorous” appear to them, and what color is “intelligent”? The Color Dictionary answers these questions and translates 360 adjectives into color compositions within the RAL DESIGN system. It is an indispensable working tool for advertisers, architects, interior designers, master painters, and anyone fascinated by the world of color. Axel Venn, professor of color design and trend scouting at the University of Applied Sciences and Arts in Hildesheim, conducted a scientific study in which more than 60 participants were asked to associate terms with colors: from comfortable to uncomfortable, from paradisiacal to useful, from noble to worthless, or from trendy to archaic. For each of the 360 adjectives, the book presents 49 color illustrations and the corresponding color scale, specified in colors of the RAL DESIGN system. This distinguishes Professor Venn’s Color Dictionary from other color theories, which typically link one term to one color: the Color Dictionary gives users room for interpretation and opens up variation possibilities for their color messages. Prof. Axel Venn has been a professor of color design and trend scouting at the University of Applied Sciences and Arts in Hildesheim. He has worked extensively with color for many years and is internationally recognized as a color, trend, and aesthetics consultant. Axel Venn laid the foundations for this study over many years of work. The evaluation was carried out together with designer Janina Venn-Rosky.
SKU D-B-FAWÖ-1
price excl. tax
111,00 €
price incl. tax
118,77 €

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